The relationship between marketing budgets and economic volatility has always been complex. What we’re witnessing isn’t just ...

Because here’s the truth. Retail media, for all its promise, is not a strategy, it's a channel that optimises for short-term ...

Anietie Udoh, a respected creative marketing strategist and Divisional Director at Marketing Edge Nigeria, has called on ...

The future of British storytelling doesn’t need to come at the expense of consumer choice, commercial viability or creative ...

With the nation’s capital facing a pair of overlapping budget crises, D.C. Mayor Muriel Bowser has unveiled a budget proposal ...

E.l.f. Beauty acquired Hailey Bieber's Rhode brand for $800M, potentially reaching $1B. This marks E.l.f.'s largest ...

Arthur Tsang has signed on with McCann Worldgroup as Chief Creative Officer of Greater China. Based in Shanghai, Tsang will ...

A peek into fintech app Betterment's nimble growth marketing strategy amid tariffs turbluence, with CMO Kim Rosenblum.

Representatives from Australia’s peak advertising, marketing and media trade bodies have reinforced the need for industry ...

IndieWire spoke to EntertatinmentCareers.net, Backstage, and My First Job in Film to find out how and where to find jobs ...

Absorption is a catch-all term for the cognitive signals that show whether teams are engaging deeply, solving problems and ...

(THE CONVERSATION) At a time when China is believed to spend about US$8 billion annually sending its ideas and culture around the world, President Donald Trump has proposed to cut by 93% the part of ...