Apple is the most valuable brand in the world and Microsoft ranks second, according to Brand Finance's annual ranking.

Apple confirms its position as the undisputed leader by topping the Brand Finance 2025 ranking with a value of 574.5 billion ...

Marcio Jose Sabnchez/AP Coca-Cola, Disney, Samsung, Louis Vuitton and McDonald’s round out the top ten. Together, this year’s ten highest-value brands are worth more than $1 trillion.

Credit: Reuters World's leading luxury jeweler, Cartier, was named eighth most valuable apparel brand, valued at $12.5 billion. Credit: Instagram/@cartier With a brand value worth $11 billion ...

Discover the elite world of luxury fashion as we unveil the brands that have captured global attention and style.

The world’s top 500 most valuable brands grew their brand value by 10% in the last year, coming up to $9.5tn (€9.14tn) in 2025. This was in contrast to global economic growth, which came up to 3%.

Tech giants Apple, Microsoft, Google, and Amazon are the world's most valuable brands in 2024. That's according to Brand Finance's annual ranking of global brands. An infographic (below) summarizes ...