Your logo is part of your brand but your brand identity really encompasses everything, visual and verbal and even your behavior.” ...

The new Magic uniforms and logos represent a “rejuvenation” for the Orlando ball club, according to CEO Alex Martins.

Read about the inspiring journey of trans athletes like AB Hernandez, who excel in competitive sports despite political ...

GAZE is set to return in 2025 with an exceptional festival showcasing the best of queer cinema from Ireland and beyond.

Franz Wagner, Jalen Suggs and Paolo Banchero model some of the Magic’s new uniforms for 2025-26.

The Japanese automaker has officially become Team USA's Official Automotive Partner for the LA28 Olympic and Paralympic Games ...

The Orlando Magic unveil a nostalgic rebranding featuring a new star logo, pinstripe uniforms, and a fresh court design.

The Orlando Magic are hoping to create some buzz ahead of next season with a new logo and new uniforms. The Florida-based NBA ...

Orlando Magic players will wear three new uniforms and play on a new court as part of a franchise rebranding, which includes ...

A significant number of companies are also taking a more subdued approach to the annual commemoration of all things gay and ...

Live updates and the latest news on the Trump administration live updates as Congress returns to Republican agenda bill and ...

Consumer brands are wary of provoking right-wing customers and activists, and they fear reprisals from President Donald Trump ...