Customer lifetime value is a metric that businesses can use to assess how valuable a customer will be over the course of their entire relationship with a company. We caught up with Todd Pollak, Chief ...

Originality/value This research ... from an S-R theory perspective, the effect of an external stimulus variable – perceived financial security of neobanking applications – on two response variables: ...

2015). S-O-R theory further explains the environmental stimuli provided by web-based characteristics that affect customers’ perceived value, which comprises the organism part of the model. The ...

The extent literature on customers' repurchase intention has provided little insight from customers' perceived value of website. Based on TAM, the theory of repurchase intention and the theory of ...

This paper covers a review of theory construction, a critical analysis of prior “value theory”, and an attempt in a comprehensive value theory construction. Prior value theory in the Economics ...

Based on Marx’s theory, the present study attempts to determine the role of product perceived value on customer-based brand equity, brand resonance and customer affective commitment, respectively.

Studies show that the customers’ willingness to pay is a key factor affecting bike-sharing companies’ operating conditions. Based on the theories of perceived value, this study conducts an empirical ...