Floyi logo How to Build a Winning SaaS Content Marketing Strategy Offers a field-tested playbook for mapping markets, aligning conte ...

Proving marketing’s worth isn’t just about doing the work—it’s about making it visible. Speak the C-suite’s language with ...

Join The Marketing Research Foundation’s (MRF) webinar on Thursday, 22 May for the latest Marketing All Product Survey ...

Today’s automotive dealerships need a marketing strategy that meets shoppers wherever they are and guides them seamlessly ...

The Marketing Research Foundation (MRF) has released the latest Marketing All Product Survey (MAPS®) dataset, encompassing ...

At this year’s I/O, Google doubled down on AI. Not just as a back-end tool for targeting or measurement – but as a front-end ...

Start with a spreadsheet to create your content strategy. I know, it sounds like a lot of work, but you’ll thank yourself ...

In today’s hyper-connected world, digital marketing is no longer optional, it’s essential. As consumers increasingly turn to search engines, social media, and online shopping, businesses must meet ...

The fusion of AI, cloud computing, and marketing has created a new era of personalization, offering unprecedented ...

Affiliate marketing is a marketing strategy where personalities or influencers promote a brand’s product on their channels in ...

In content marketing, "more" has traditionally meant ... and the barriers buyers face in choosing your product. Then you can map your content to answer those questions and fill in the gaps.