EY has launched EY Studio+, a globally integrated offering that will combine the organization's full spectrum of services ...

Explore how B2B brands can align Marketing and Sales teams to create a seamless customer experience and boost campaign ...

Zaelab (the "Company" or "Zaelab"), the leading provider of digital transformation solutions for business-to-business ("B2B") enterprises, today announced the European launch of Portul, a B2B ...

Movate, a digital technology and customer experience (CX) services provider, announced that it has been named a Leader in NelsonHall’s 2025 NEAT evaluation for Conversational Commerce in the Sales ...

Because Enterprise Promise and Fulfill is built on the Manhattan Active Platform, it works seamlessly with other Manhattan ...

Revenue no longer lives in a single department or system. It’s the result of a company that listens, learns and executes ...

The marketing chief tells Tim Healey why classroom theory is no match for work experience, and how vulnerability shapes ...

In an interview with BW Businessworld, Geeta Goswami, Chief Executive Officer (CEO) of Usha Financial Services, addressed the ...

Growth hacking has evolved from viral loops and cold outreach to AI-powered Answer Engine Optimization (AEO). As Google launches AI search and businesses shift from traditional SEO to AEO, B2B SaaS ...

Despite a challenging economic landscape, 71% of Chief Marketing Officers (CMOs) plan to invest more than USD 10 million ...

In an increasingly digital financial landscape, identity has become both an asset and a vulnerability. As banks and other ...

Nearly a third of consumers prefer brands to send post-purchase follow-up messages via social media, according to eMarketer.