Marketers today increasingly rely on online platforms like mobile apps, social media, and direct email to deliver promotional ...

Digitizing the shopping experience may feel daunting, but dealers can simplify the process by focusing efforts on building a ...

The survey shows that rewards programs are gaining traction as alternatives to cashback offers. About 90% of respondents ...

The Black Friday and Cyber Monday (BFCM) season came in full force this year—and for e-commerce businesses and agencies alike ...

Google has failed to persuade a judge in California to throw out a lawsuit accusing the technology giant of monopolizing the ...

"We were going to be stuck with a scooter that didn't work and we're going to be out the almost-$3,000 we paid." ...

A great travel adventure starts with preparation, from ensuring your passport is ready to go to checking for travel ...

Microsoft gains $4.5 billion of annual revenue for every $1 increase in monthly fees from Microsoft 365/Office users. Read ...

“Consumers expect personalization at every stage of their shopping journey,” said Stephanie Lopinski, VP of Global Marketing at SOTI. “Our research shows that 60% of consumers prefer tailored ...

Almost half of shoppers who bought items advertised on social media and online marketplaces in the past year found their ...

Younger Americans earning more than $100,000 a year have sticky fingers and have no problem finding reasons to cheat a little ...

Enhanced capabilities aim to deliver greater insights into consumer behavior and to empower brands and retailers with faster, ...