AMCN Outcomes' aims to connect viewership to specific consumer outcomes, in what it says is a first to market offering.

We're sharing more about our approach to labeling ads on our platforms that were created or significantly edited using our ...

And when we looked at the ads’ content, we saw something even more interesting. When a rival brand stumbled, we found ...

Amazon released a new AI product in its demand-side platform focused on connected TV advertisers, helping them target brand ...

Ledger, New Jersey’s longtime paper of record, will publish its final edition on Sunday and become an online-only news outlet ...

Sridhar Vembu transitions from Zoho CEO to Chief Scientist, focusing on cutting-edge AI research. He emphasizes the shift ...

Hilliard, Ohio-based pipe producer Advanced Drainage Systems Inc. will close its facility in Olympia, Wash., on June 27 and ...

A company agreed to a $450,000 settlement with 10 California counties for allegedly making false pandemic-related health ...

Super Bowl ads have hit $8 million each, as advertisers shell out big bucks to get their products in the spotlight. That’s a ...

The Mondelez marketer is the first in the snack category to take advantage of Sponsored Snaps, which include a link to make a purchase.