Retargeting, once a go-to for digital marketers, now faces growing challenges—from static creatives causing consumer fatigue ...

Meta’s next-level artificial intelligence tools could create and target campaigns for marketers by next year, according to a ...

Dune Awakening's creative director speaks on the end game, and how the Landsraad will give key roles to crafter and killer ...

Meta is leveraging AI across advertising, messaging, and content to drive growth. The main risk lies in macroeconomic ...

Meta’s pioneering Llama initiative, once heralded as a cornerstone of its AI roadmap, is grappling with a significant exodus ...

Management attributed the quarter’s outperformance to improvements in ad targeting and creative ... that a dynamic operating environment could lead to a wider range of outcomes. Meta’s ...

At this time, I would like to welcome everyone to the Meta First Quarter Earnings Conference ... Businesses used to have to generate their own ad creative and define what audiences they wanted ...

This peer-sharing dynamic aligns with Meta’s intent to make AI not only ... anticipate needs, and assist with creative or informational tasks, they will expect and demand similar functionality ...

I liked Logitech's MX Creative Console when I tested it last ... a modern design and a pair of slick control dials, along with dynamic display keys that change depending on the app and page ...

This week, we're getting a peek behind the scenes at Meta and Facebook as the FTC's ... “We need to take this new dynamic seriously, both as a competitive risk and as a product opportunity ...