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Why does a product priced at $29.99 feel like a better deal than one listed at $30.00? Or why do messages like “only a few left in stock” prompt people to buy faster than they planned? These aren't ...
Discover how Laura Willoughby will unpack the power of packaging in the NoLo drinks revolution at London Packaging Week this ...
Apple CEO Tim Cook pulls back the curtain on the tech giant's film and television strategy, including spending millions on ...
While Breitling’s Superocean collection may be new to the younger generation of collectors, the story between the Swiss ...
Cue Biopharma Chief Financial Officer Kerri-Ann Millar will resign effective June 13. Chief Executive Daniel Passeri will become the company's principal financial and accounting officer on an interim ...
While creating compelling call-to-action copy is crucial, the visual experience leading up to that CTA must also guide users ...
The 'jingle' may feel dated, but sound is still crucial to the way consumers perceive brands. How is sonic branding evolving ...
Flowwow reveals how social platforms and retail tech fuel £41B in emotional purchases. Discover how UK brands can tap into ...
We speak to branding experts to decode how Indian brands are using colour not just to catch Gen Z’s eye, but to connect with ...
M-cap of 9 of top-10 most valued firms jumps Rs 1 lakh cr; RIL, HDFC Bank shine. Nine of the top-10 most valued firms ...
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Be it mass market or luxury at the top-end, SUVs are spread across the entire price spectrum of the Indian market. While we ...