Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. Running a business can be challenging, especially when ...

There are a few types of competitive pricing strategies: • Cooperative pricing: This matches the prices of competitors down to the dollar to maintain the status quo. Gas stations often use this ...

Investopedia / Julie Bang Competitive pricing is the process of selecting strategic price points to best take advantage of a product or service based market relative to competition. This pricing ...

With the rising healthcare market competition, healthcare companies must be cautious while creating and implementing their competitive pricing strategies as overlooking even small factors can ...