Leaders are rethinking what building a strong brand means today and continually adapting their strategies to weave brand ...

A strong online presence isn’t built overnight, but those who invest in it consistently stand out, attract opportunities and ...

How do marketing and branding fit into a limited budget? In this article, we take a deep dive into bootstrapped branding to ...

Branding experts said Warner Bros. Discovery's decision to resurrect the HBO Max name was a tacit acknowledgement that it ...

senior director of brand strategy at SNHU. It always starts with getting on their radar, which is known as building brand awareness. Laura Long “It's like introducing yourself to someone the first ...

Chaotic. It’s the label that’s hard for Gen Z to shake off. Sure, looking from the outside in, they’re known for switching ...

New Delhi: Automotive manufacturing group Kinetic has appointed Value 360 Communications as its public relations partner to ...

In the June issue of Radio Ink Magazine, we spotlight this year’s Medallas de Cortez Marketer of the Year finalists.

The Brand Auditors, a consulting firm serving mid-sized and enterprise-level organizations, has enhanced its Brand Audit ...