Disney and Pixar’s “Inside Out 2” brought the docile summer box office roaring back to life last weekend when it raked in more than $150 million domestically. The biggest opening since last summer’s ...
How Roblox and Fortnite are being utilized by Hollywood studios to spread brand awareness, even as safety proves to be an ...
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Train a virtual dragon? Film studios turn to Roblox and other games to reach young fans
Surrounded by virtual cliffs and a cascading waterfall, dragon riders on Roblox's massive online gaming platform immerse themselves in a memorable scene from “How to Train Your Dragon." In the ...
EXCLUSIVE: Story Kitchen, the production company known for its work in adapting video games for film and television, is teaming with the creators of Grow a Garden to develop a feature adaptation of ...
Chipotle has gone back to the “metaverse.” The food chain said it is the first restaurant brand to premiere a national TV ad in the metaverse, which in this case means Roblox. The ad is dubbed ...
Roblox mini-game Grow A Garden launched in March this year and sees players buying seeds, cultivating crops and selling them, before repeating the cycle. It sounds straightforward enough but the game ...
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