Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain photoreceptors.

Move over Pantone, a group of scientists said they have found a new color that very few, make that extremely few, people have ever seen. It is called “olo” and it is a shade of blue-green, according to the BBC. The U.S.-based scientists discovered it by doing something most of us are told not to do: shining a laser into a person’s eyes.