E.l.f.'s collaboration with controversial comedian Matt Rife has faced a barrage of backlash from consumers and beauty creators this week.

E.l.f.'s collaboration with controversial comedian Matt Rife has faced a barrage of backlash from consumers and beauty creators this week.

The four-part series features Grace VanderWaal, Alana Morrison, Max Manticof and more, blending indie-film aesthetics with ...

When generosity is embedded in company culture and decision-making, it builds loyalty, strengthens relationships and delivers long-term profitability.

Marketers can boost retention, cut acquisition costs and build stronger loyalty by using data to identify and win back at-risk customers.

E.l.f.'s collaboration with controversial comedian Matt Rife has faced a barrage of backlash from consumers and beauty ...

E.l.f.'s collaboration with controversial comedian Matt Rife has faced a barrage of backlash from consumers and beauty ...

The 2025 Ad Age Business of Brands heads to Chicago on Sept. 16 and 17, bringing together brand leaders, challenger marketers ...

Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...

AEO has skyrocketed in popularity, but critics claim that the search strategy is not all it's cracked up to be.

5 ways to mentor young talent, diversify creative inputs and protect space for originality to ensure human creativity remains central.

Some of the major public ad tech companies see AI search platforms such as ChatGPT threatening open web traffic, but they ...