Content marketers are increasingly tasked with making sense of large and unwieldy data sets. However, they often lack the skills to process this data, creating a paradoxical relationship between ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Customer relationship management (CRM) software is an ...

They say you can’t manage what you can’t measure. Quantifying your business allows you to see patterns, set targets, and measure progress. However, many things that are important to business success ...

We love data. We’ve been talking about artificial intelligence and machine learning for years. We love the big five tech firms (Google, Amazon, Facebook, Apple, and Microsoft), masters of data, even ...

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” – Department store mogul John Wanamaker It goes without saying that Wanamaker didn’t have a Google Analytics ...

Metrics are a vital part of a successful ergonomics process. Typically, the need to implement an ergonomics process comes from the desire to reduce injuries and costs, which are lagging metrics.