Big data refers to large, diverse sets of information from multiple sources that can provide strategic information for companies.

Big data is often differentiated by the four V’s: velocity, veracity, volume and variety. Researchers assign various measures of importance to each of the metrics, sometimes treating them equally, ...

Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...

The world is rapidly advancing towards becoming a fully digital society. At a global level, the amount of data is projected to increase more than fivefold, rising from 33 zettabytes in 2018 to 175 ...

Big data can help make Americans healthier, and the Trump Administration has stated—in its recently released Make America Healthy Again report and elsewhere—that building a national big-data platform ...

BANGALORE, India, June 3, 2020 /PRNewswire/ -- In many organisations, business analytics focuses on one core metric, and that is the organization's financial and operational analytics. On the other ...

With more and more use cases for AI and all its branches taking shape, big data is surging in relevance as the backbone of these projects—prompting DBAs, IT, data scientists, and more to take a closer ...

Operational and analytical IT systems have always needed lots of data. But the wave of artificial intelligence and generative AI systems now being developed are pushing the demand for data to new ...