In conversation with Trust Bank’s CMO Mira Bharin, Campaign Asia-Pacific finds out how jettisoning many banking advertising cliches helped a newcomer challenge deeply entrenched competition with ...

Digitally native bank Trust Bank (Trust) has launched a new campaign in celebration of its new credit card, the Trust Cashback card. The campaign, created by participation agency Iris Singapore in ...

Trust Bank is redefining inclusive finance—from nurturing student savers to empowering women entrepreneurs—through a blend of smart technology, grassroots initiatives, and strong governance in a shift ...

Today, Citizens Trust Bank (CTB) launches its first brand campaign in a century. Developed by Guesthouse, ‘Your Story is Our Story’ highlights CTB’s legacy of financial empowerment for Black ...

Trust Bank’s revenue rose 148% to S$97m in 2024 from S$39m in 2023, according to a report. Operating losses narrowed to S$93m, from S$128m in 2023. The Singapore-based digital bank said that its costs ...

Citizens Trust Bank, one of the country's largest Black-owned banks, is kicking off its first brand campaign in its 100-year history. The tagline “Your story is our story” and spots are by ...