It still checks all the boxes: Now it’s time to choose your topic areas of focus for your social media content as well as what types of content you’ll post to each channel. The intersection of ...

Photo: Brendan Smialowski/Agence France-Presse/Getty Images Social-media companies never wanted to aggressively police content on their platforms. Now, they are deciding they don’t have to anymore.

Researchers from the University of Rochester and the University of Maryland have published a study that examines whether and ...

On TikTok, Americans often follow people who have a strong social media presence. These creator accounts make up about half of all accounts that U.S. users follow. All Publications The share of news ...

Find out which social media trends will impact them the ... target a particular segment of the population with content related to a specific topic, hobby or industry.” Micro-influencers have ...

The impact of social media on young people’s mental health and well-being is a growing topic of concern among parents, educators, health care professionals and regulators. And now, nearly half ...

Keywords still matter, but are part of a larger topic. This includes user intent, social proof and content from various platforms and media types. It has also helped reinforce (or, for some ...

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