When you think of AI, names like Google, Microsoft, and OpenAI pop up in your mind. Netflix, the world’s biggest streaming platform, doesn’t quite sound like the right platform where you would ...

Coming soon: A totally revamped look for Netflix. And that'll include more AI. The streaming giant announced its new "TV experience" in a blog post on Wednesday. Simply put, that means the ...

Finding the right AI strategy can make or break a company's future. That's true even outside the traditional tech sector, and digital entertainment specialist Netflix (NASDAQ: NFLX) is taking it ...

Netflix is introducing a new advertising system which employs generative AI, and they could get invasive. The plan is to improve ad relevance by using AI to offer experiences that are more ...

Netflix has revealed a new redesign to the app that will introduce videos that borrow from TikTok, and an enhanced search engine that utilizes generative AI tools. Netflix has been the leader in ...

Now, Netflix has a new tool to help you find the perfect movie or show—and yes, AI has entered the chat, quite literally. Coming soon as a “small” opt-in only beta for the Netflix iOS app ...