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Martin retires as one of the most celebrated footballers of his generation, one of the best finals players of all time, and Richmond declared him “an icon ... thank you to all of you.

"A well-crafted thank-you note conveys professionalism and gratitude. There's real value in that." Read next BI Tech Memo An icon in the shape of an angle pointing down.

These “thank-you bags” showed appreciation for a purchase, but they also served as a kind of portable good-luck charm. The collection of these single-use handouts has a particular, practical ...