Witthaya Prasongsin / Getty Images Strategic gap analysis is a business management technique that requires an evaluation of the difference between a business endeavor's best possible outcome ...

This stage must be done with great care, as the identity that a company has will dictate the strategic steps that it must take to obtain those goals. In gap analysis, a company identifies specific ...

Companies small and large go through a strategic exercise called a gap analysis to answer that question, as well as any other questions that reflect a company's aspirational goals. A traditional ...

Our current moment of economic uncertainty could be an unprecedented opportunity to build selling relationships on a whole new level—if sales teams can overcome a significant gap in their ...

Gap analysis is a process of assessing the performance of a business or business unit to determine whether business requirements or objectives are being met and, if not, what steps should be taken ...