Starbucks has been making big changes as part of its “Big Fix.” Under new CEO Brian Niccol, who took the helm in Aug. 2024, ...

Gabby Jones/Bloomberg via Getty Images The slimmer menu is part of the “Back to Starbucks” initiative, a plan to simplify offerings and return to its roots. It’s a step toward the coffee ...

Some customers and Starbucks baristas have claimed the new ads appear to use AI-created images, but is it true?

Starbucks' top boss made it clear to employees during an internal forum that they need to improve their efficiency in making ...

Starbucks is restructuring operations with menu reductions and layoffs, stricter stay policies and a modernized brand image.

A sign embellished with the Starbucks logo hangs near the entrance to a coffee shop in Aspen, Colorado. (Robert Alexander / Getty Images ... it was streamlining its menu to "focus on fewer ...

Starbucks revealed exclusively to TODAY.com that on March 4, it will remove a selection of less popular beverages from its menu. In total, the coffee giant will drop 13 drinks, both hot and cold ...

Starbucks is planning a spring menu refresh, which will led the coffee-making giant to eliminate more than a dozen popular drinks, including several Frappuccinos and lattes. Starbucks' menu turnover ...

Starbucks has announced plans to cut 1,100 corporate jobs as part of a broader effort by new CEO Brian Niccol to streamline operations and enhance efficiency that includes removing 13 drinks from ...

Starbucks announced Monday it will lay off over 1,000 corporate workers and cut complex and unpopular drinks from its menu in an effort to turn around lagging sales and revamp the coffee chain.