Who Is Salesforce CRM For? Salesforce is a powerhouse platform ideal for companies that want to see better results from their sales and marketing efforts. You can run multichannel campaigns through ...

Aurora Health Care, a healthcare provider with 150 clinics and 15 hospitals in Wisconsin and Illinois, utilizes Salesforce to communicate with patients more effectively via email. Aurora Health Care ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce CRM offers tailored workflows, integrated apps and a robust API, helping ...

Salesforce has launched an Agentforce Sales app for ChatGPT, letting sales reps access and update CRM data through simple ...

Anyone who doubts the importance of email marketing needs to talk to Cirrus Insight, which just announced a new service that automates email sync between Gmail and Salesforce. It builds on the an ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. One of the most essential uses of a CRM system is email. It's still ...

Salesforce is adding real‑time AI sales agents with the acquisition of Qualified, signaling a deeper shift toward automated, agent‑driven GTM workflows. The post Salesforce buys Qualified to ...

When it comes to Salesforce Lightning vs Classic, Salesforce Lightning is the better option, offering a more modern interface and regular updates to power your business. The Lightning experience is ...