No one is going to buy a product or ... a frequently used promotional strategy. Many contests don't even require a purchase. The idea is to promote your brand and put your logo and name in front ...

In a market bustling with competition, brands constantly seek innovative ways to outshine their rivals. One method that has stood the test of time is the use ...

“Promotional products are as effective today, if not more, than 10 years ago,” says Quality Logo Products CEO Bret Bonnet. “Promotional products have always, and continue, to show strong growth.

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped ...