Everything is sales. Convincing customers to buy, team members to join, investors to invest and suppliers that you’ll make a great client: all involve selling. Master sales, and all sorts of doors ...
Doron Aspitz is the CEO of Verix, a leading provider of AI commercial operations enhancement platforms for the pharmaceutical industry. As the poet once said, “Two paths diverged in a yellow wood,” ...
Product-led growth (PLG), the go-to-market strategy where product usage drives customer acquisition and expansion, is becoming increasingly common among SaaS companies of all stripes. Nearly 60% of ...
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