Karolyn Raphael is President & CEO of Winger Marketing, a marketing and PR agency known for its B2B marketing programs and ...

On average, about 21% of a tradeshow marketing budget is spent on accommodation, according to the Tradeshow Institute. Of course, that amount varies based on the tradeshow's location: Shows located ...

EGOT winner Jennifer Hudson and her team at The Jennifer Hudson Show know exactly how to keep audiences engaged, and it’s ...

Marketers often talk about getting inside the heads of their consumers, though it may be more useful to talk about getting inside their brains, an infographic from MainPath Marketing shows. Think of ...

But Not the Solution In the production that is marketing your upcoming shows, social media is an important part of the ensemble, but it definitely isn't a one-person show. While this is the ...

Empowering Marketing Service Resellers with Scalable, High-Impact Solutions, Tiger Pistol's Playbook Delivers Strategies to Maximize Profitability and Drive Growth According to the 2025 Small- and ...

The Global Entertainment Marketing Academy of Arts & Sciences (GEMA) is reviving the Game Marketing Awards, which was once a staple for recognizing the work of game marketers.