The new logo introduced recently by Canadian jetmaker Bombardier is not only sleek and striking, but boasts a feature that is becoming a must-have for any symbol aspiring to prominence: a name. It is ...

The 18-team Big Ten Conference is home to some of the biggest and most historic brands in football, basketball or otherwise in college athletics. Founded in 1896 with original members Wisconsin, ...

Talk about nothin’ but net. The Brooklyn Nets recently rolled out a refreshed brand identity that features multiple logos including one that turns the letters of the team’s nickname into a basketball ...