One of the most popular and recognized sports brands in the world Nike, was inspired by Niké, the Greek goddess of victory.

Leading strategy and creative agency VSA Partners is aiming to flip the switch, bringing the fun back to logo redesign with ...

Five local business owners were recruited to walk a gold runway and pose in a recreation of the new logo. The design is a nod to the Roman goddess of dawn, also named Aurora. "This logo is a nod ...

turned to an eager graphic design student, Carolyn Davidson, to create a logo for a brand named after the Greek goddess of victory. Davidson, earning $2 per hour, spent 17.5 hours working on the ...

Specifically, the future of logo design. Historically, since the first recorded use of a logo (by Stella Artois in 1366!), these little pieces of graphic design have been heavy hitters in the ...

By Aileen Kwun Logos carry a peculiar, almost paradoxical burden of both inspiring loyalty and conveying novelty. A good design stands the test of time, while maintaining the allure of the new ...

What comes to mind when you hear the company name, Nike? Chances are, the Nike Swoosh is the first thing that comes to mind. The Nike Swoosh logo has a fascinating backstory, as it started as a ...

The original Goddess design was touted as “the very spirit of unsurpassed swiftness and power,” with long sweeping lines representing the brand’s “modern beauty and fleetness.” ...