Car brands occasionally have one-off branding scandals – people hated Audi’s new logo for China and I don’t even need to get ...

It's a simple shape of an apple with a stem and a bite taken from the right side. But it didn't start that way. Apple's logo has undergone several design changes as the company has continued to ...

“The new logo is not a simple redesign of the shape but an encapsulation of Xiaomi’s inner spirit,” said Hara during a video segment. “The design is essentially a reflection of the concept ...

Two designers told Insider that the design successfully incorporates the brand's original look. The new logo uses shapes and colors ... who appreciate the simple, pleasing look.

That logo dated back to 1961 when the great American graphic designer, Paul Rand, drew it as a parcel topping a simple ... shapes and dodgy typography were just a few of its design crimes.

Asked what the design had been instructed to achieve ... In order to differentiate it from the thousands of other similar Table Mountain marks and logos, it was abstracted into simple shapes. “By ...