The key to local SEO data is in its name – it’s local. Without it, a campaign may not receive crucial insights to adjust its central strategy. If you’re targeting Manhattan, N.Y., but 80% of your ...

In 2025, healthcare marketing for medical practices is shaped by two digital powerhouses: local SEO and AI tools like ChatGPT or Google Gemini. The global digital health market is set to generate $197 ...

Opinions expressed by Entrepreneur contributors are their own. While globalization has significantly changed the marketplace, many businesses start building their success by selling to local customers ...

Generative AI is changing how users search. With instant answers from AI Overviews, ChatGPT, and other tools, many searchers no longer need to click through to websites – especially for informational ...

Local SEO is the leading driver of organic traffic for local businesses. And with around 5 billion searches per day, Google search is the place to get your business found by people searching for ...

For small, mobile, local businesses operating without a fixed storefront, navigating the world of local SEO can feel like charting uncharted territory. Service area businesses (SABs) – think plumbers, ...

In this article, we’ll discuss the benefits of local keyword research and provide a step-by-step guide to help you conduct it. Defining local keyword research What to look for in a keyword Benefits of ...

But it’s not just a fluke. According to Think with Google, mobile searches overtook desktop in October 2015 – a now oft-cited moment in the history of SEO – and, subsequently, 30 percent of all mobile ...

Local SEO is the process of optimizing your online presence to attract more business from local searches. One tactic to increase local SEO is something that many businesses are not aware of: getting ...