A fashion influencer accused Brandy Melville, a multinational fast-fashion chain, of ripping off her logo and design on a recently released t-shirt. Emma Dimarco, owner of Kissing Cowboys, took to ...

An influencer set off a debate on the ethics ... but some critics believe that they encourage design theft and contribute to fast fashion waste. Some experts, including fashion creators, say ...

In 2022, the influencer industry reached $16.4 billion. More than 75% of brands have a dedicated budget for influencer marketing, from Coca Cola’s #ThisOnesFor campaign in collaboration with ...

And how to professionalize a maturing practice by Emily Hund Over the past 20 years the social media influencer industry has grown from nothing into a pervasive global force that has completely ...