Chris is the CMO of FlexMR, a hybrid research agency & tech firm that empowers brands with agile insight. He also hosts the MRX Lab podcast. Work long enough in marketing, communications or the ...

Writing a strong closing brief is one of the most important steps in the arbitration process. The final submission to the arbitrator offers counsel an opportunity to focus on the key issues and ...

It is basic, but critical, to persuade the court that the result you seek is the right result. The court has to feel good about ruling in favor of your client. As Judge Gurfein of the Second Circuit ...

Good legal writing is a lot more than simply getting the law right. The year 2025 has been a very busy one for me in terms of drafting legal briefs on some issue or another. This means that not only ...

Writing a brief is so central to the advertising process, you’d think even a marketer could do it. But apparently not. According to the Better Briefs Project, which commissioned a global industry ...