BY Jon Forst Approaching our agency’s 30th anniversary this year, I’m reflecting on the art of building high-value client relationships. Don’t get me wrong, new clients are always a ...

As we enter 2025, law firms face new hurdles in attracting and converting high-value customers. It's no longer enough to simply have a website and hope clients find you. At my digital marketing ...

When they see a junior lawyer accomplish weeks of merger due diligence in a matter of days, enabled by AI, a fundamental ...

Next-generation consulting firms operate with less bureaucracy, more agility, and delivery models that prioritise ...

Time to First Value is the critical but often overlooked moment that defines whether customers will keep going or give up.

Strictly defined, a customer is someone who buys goods or services from a store or business. The word "client" can also mean ... Customers Buy on Price and Value Customers pay for purchases ...

After a record high last year, airlines scored 74 on a ... “We're seeing declines across customer value segments, but we're seeing it specifically among those higher value, business-type ...

High-value clients, including 510 generating over $1 million, increased 28% YoY, enhancing Snowflake’s stable, recurring revenue base. RPO grew to $5.23 billion in Q2 fiscal 2025, indicating ...

(2) Add a incremental conversion value for those new high value customers (3) Add audience segments for high value customers (at least 1000 active users in YouTube and Search network). A maximum ...

medium value customers, and high value customers. High value customers can expect several benefits, like higher refunds in case an item is spilled during delivery.