Learn how to optimize Google Ads with Performance Max and enhance your advertising strategy for better results.

Learn all about Google Ads' image assets for search campaigns, which helps advertisers boost CTRs and stand out with responsive search ads.

Earlier this year, we spotted a new type of Google Ads campaign option named Search Max. Well, now it was spotted again, the ...

To reduce the number of experiences like 'you search for a login page, click on a link, only to find a promotional page that has nothing to do with the login page,' Google has developed a new ...

He wrote, "Just uncovered something wild—Google auto-generating sitelinks that recommend competitor landing pages in our ads." "This could mean ad dollars unknowingly funneling traffic to ...

There have been two major shifts in key performance metrics in the Google Ads platform since the middle of January especially on brand campaigns. The wider paid media industry is picking up on these ...