Claire Walker is the founder and CEO of Firefly Communications, and a leading figure in the PR industry. Managing offices in London, Paris and Munich, Claire is profiled as one of Britain’s Top 100 ...

As Vice President of Marketing, Bryta Schulz leads customer identity company Janrain’s global marketing initiatives. Schulz brings 20+ years of experience marketing innovative enterprise, software as ...

If you're in marketing, you've probably heard rumblings about Europe's new data privacy law, the General Data Protection Regulation, or GDPR. It's the largest data privacy law passed to date, and it ...

General Data Protection Regulation, or GDPR, is coming. Here's what it means, how it'll impact individuals and businesses. Read now There is no lack of content and information about General Data ...

What does consent as a valid legal basis for processing personal data look like under Europe’s updated privacy rules? It may sound like an abstract concern but for online services that rely on things ...

Now that we know consent isn't always necessary for GDPR compliance, here are some tips if you do go down that road. The GDPR is in full swing for the European Union (EU), and that means more work for ...

"We're committed to managing and safeguarding the information you give us when looking for a job," reads a typical one from a recruitment website. "CLICK HERE TO STAY SIGNED UP," shouts another before ...

I previously wrote that GDPR regulations were hard to enforce and hard to comply with for publishers, advertisers, and consumers alike. Consider the unwieldy consent pop-ups that consumers must endure ...

Opinions expressed by Entrepreneur contributors are their own. The European Union‘s (EU) General Data Protection Regulation (GDPR) law is one of the most wide-ranging and comprehensive pieces of ...

What's on the horizon for marketers in terms of GDPR compliance in 2022? A lot, it turns out. Next May will mark four years since the European Union’s comprehensive data privacy law GDPR has been in ...