According to a new study from Research N Reports, the global healthcare gamification market is expected to grow at a compound annual rate of 55 percent, reaching $4.2 billion by 2022. The report ...

Have you ever wondered how companies make their products and services more interesting and fun? Well, they use something called “gamification” in their marketing. But what exactly is gamification? In ...

As the retail landscape has become increasingly digital, gamification has evolved from a cool trend to a proven strategy. In fact, a 2023 report estimated the size of the gamification market as more ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Barry Fiske One of the ...

Gamification still has a place in customer experience. Gamification, the practice of providing rewards to drive people to undertake particular actions, can improve customer experiences (CX) whether ...

Gamification became more common in 2010 when it became more specifically associated with the integrating of social/reward elements of games into softw... Gamification became more common in 2010 when ...

We’re entering a new era of brand loyalty, driven by shifting mindsets, behaviors, and emerging trends. In an already competitive landscape, it’s becoming increasingly challenging for quick-service ...

Summer is just around the corner, and with it comes a flurry of events: festivals, sports events, conferences, and more If you're a marketer or event organizer, you know how challenging it can be to ...

Many retailers value the customer-facing benefits of utilizing game mechanics and game-like thinking in cross-channel marketing and engagement strategies. In fact, the gamification market is worth ...

Traditional training methods, such as long lectures, boring modules, and passive information delivery, often fail. Such approaches can quickly be overly dreary for the employees, leaving them mentally ...

In today's competitive marketing landscape, brands must continuously seek innovative ways to stand out and engage their customers. Gamification is one such tactic; it enables marketers to enhance user ...