and offers a customizable free template for your content team. A content plan is a strategic roadmap that defines the what, when, and where of your content, as well as its purpose in achieving ...

A content strategy is a tangible plan outlining how you will use content ... The next step in customizing this content strategy template is defining explicit goals and how your content will ...

Once you’ve completed the template, share the final ... consider how to plan your corresponding promotion strategy. For each content asset, add content distribution specifics, such as: With ...

A small-business owner and his team prepare a strategic marketing plan on an annual basis. The plan describes the actions they intend to take to accomplish the company's goals, such as increased ...

For instance, you might see a plan stating that the team's strategy is to "increase sales 10%," but that is not a strategy; rather, it's an objective, stated without defining what the team will do to ...

Pete Rathburn is a copy editor and fact-checker with expertise in economics and personal finance and over twenty years of experience in the classroom. Zoe Hansen / Investopedia A marketing plan is ...