In most cases, slogans don't actually mention the company name or product, but instead focus on what the company or product does and how it is different from anything else on the market.

A business slogan is a short phrase that serves ... can become part of the cultural landscape of a society. Other names for slogans include taglines, straplines, endlines, signatures and sometimes ...

How many company names have you seen squeezed between a slogan and a logo? Additionally, be sure not confuse a slogan with a tagline. As marketer Max Giordani writes, "Your slogan goes with the ...

Effective company slogans possess an artful blend of catchiness ... Airbnb, and Toyota, to name a few. (These are the companies with the best reputations in America.) Slogans are meticulously ...

Budweiser, which traces its name back to the Czech Republic town ... spokesperson for Anheuser-Busch InBev (BUD) told CNN Business. The slogan was tweaked to “King of All Bottled Beers ...

Your business name, slogan and logo—anything that distinguishes your business’s goods or services from others in a commercial setting—are all eligible for trademark protection. Registering a ...

Slogans are short, memorable phrases meant to elicit an emotional response – a favorable impression – from customers and partners. Some share a company’s mission or vision. Others are more ...

The best company slogans are catchy ... and branding and have helped turn certain companies into household names. Some of these are no longer U.S.-owned however. Here are 25 classic American ...