In April 1970, ‘Cavaliers ... the logo’s center between the ‘C’ and the ‘a’ of ‘Cavaliers.’ The larger, arched ‘Cavaliers’ is across the top with the smaller ‘Cleveland ...

And it is back. Bringing the spirit of the past into the future, the Cleveland Cavaliers unveiled a modernized and refreshed brand identity with an updated logo collection Thursday morning.

The Cleveland Cavaliers will have new logos next season, and in the words of the team's Twitter account, "Gold is back." The team said the transition to the new brand identity will be complete by ...

CLEVELAND, OH (WOIO) - The Cleveland Cavaliers announced Wednesday a new logo and branding colors for the upcoming 2017-18 season. The Cavs say they are "modernizing the look of the brand while ...

On Wednesday, a pair of two new logos appeared on the Cleveland Cavaliers' website. As it turned out, that wasn't a mistake. One day later, the Cavs unofficially unveiled a new set of logos ...

It's been five years since the Cleveland Cavaliers last unveiled their newest ... team has yet to make an official announcement, two new logos that have popped up on the Cavs' website seem to ...

Any local hoops fan worth his salt realizes that labeling Cleveland’s 2010-11 squad the “new-look Cavaliers” is a vast understatement. Many of the recognizable players, coaches and front ...

The Cleveland Cavaliers reached a deal with Goodyear and will wear a patch with the tire maker’s wingfoot logo on their jerseys starting in 2017-18, it was announced today. The deal is worth $10 ...