One printing company shares how it's taking a phased, step-by-step approach to AI implementation to reduce friction in ...

As a proud Harvard Business School alum, I am partial to case studies as an instructive tool to understand dynamics in management, innovation, investment or attention. Each Friday, I’ll select a few ...

A newly released PPC.co case study details how strategic SEM optimization reduced acquisition costs by 82% and increased return on ad spend to ...

A CoinGape Research case study on how Securitize built compliant tokenization infrastructure, scaled $4B in RWAs, and turned ...

Nearly half of program submissions include embedding AI as a core capability in business transformation initiativesSTAMFORD, Conn.--(BUSINESS WIRE)--$III #AI--Information Services Group (ISG) (Nasdaq: ...

While it's been established that B2B businesses often benefit from content marketing, one type of content leads the way to more credibility (and conversion): case studies. In general terms, a case ...

Case studies are one of the most powerful tools in the law firm marketing arsenal. Showcasing how your firm helped a real client resolve actual legal challenges allows you to clearly demonstrate its ...

Over 80% of B2B marketers believe that case studies and customer testimonials were the most effective content marketing tools. 90% of buyers say that these are more persuasive in their purchase ...

The Case of São Paulo, Brazil: Optimizing Wastewater treatment plants in the metropolitan area of Sao Paulo This case study focuses on the experience of São Paulo, Brazil and SABESP (Companhia de ...

Case studies serve as an excellent resource for devising innovative sales strategies, and providing insights into successful maneuvers and problem-solving techniques. Innovation Inspired by Proven ...

EVALUATION: Here, a small-scale event - a fire that threatened the loss of IT - could have caused a business interruption. Other trig-ger events might include the loss of air conditioning in the lab, ...

When I was a faculty member, case studies were one of my favorite tools in the classroom. They invited students to wrestle with real-world problems, practice decision-making and see how abstract ideas ...