TORONTO: CTV and Discovery Communications have extended their Discovery Canada joint venture, which includes the English-language broadcast rights in Canada for programming from Discovery Channel ...

Discovery (WBD) officially launched the solution last week, Marisa Crocker, VP of programmatic partnerships and strategy at WBD, told AdExchanger. But for now, CTV is not part of the integration.

Under the partnership, Media Pulse will offer advertisers CTV slots on a wide range of entertainment and lifestyle programs that are part of networks such as Discovery Channel, HGTV, Food Network, ...