The Sustainability Of Branded Merchandise: Tips For Greener Campaigns

This should cause marketing, sustainability and business leaders to rethink a core assumption. The idea that digital is ...
Forbes

Promotional Merchandise Is Evolving: It’s Time To Rethink Your Branding And Messaging Strategy

For decades, promotional merchandise has been underestimated. But just as digital, social and traditional media channels have matured, so too has merchandise. It’s become a sophisticated marketing ...

Influencer Gifting Emerges as a Strategic Driver of Brand Visibility

Influencer gifting evolves into a structured brand strategy, integrating product seeding and promotional gifting to ...
Treasure Coast Newspapers

Key Promotional Merchandise Trends for 2026

As promotional products evolve into long-term brand assets, new trends are shaping merchandise decisions for brands in 2026. SEATTLE, WA, UNITED STATES, January 27 ...
Business Insider

3 tips for creating branded merch your customers will love, from small-business owners and marketing experts who have used it to build vibrant brand communities

When it comes to growing a business, there's definitely a wrong way to do branded merchandise. "A very old-timey thing to do — which companies are still doing for some reason — is that they just put ...
Nasdaq

How Amanda Hofman Is Revolutionizing Branded Merchandise

Amanda Hofman is the Co-Founder and CEO of Go To Market, an enterprise specializing in sustainable and standout branded merchandise. Amanda’s journey into this venture was inspired by the challenges ...