Logos are essential to an iconic brand identity, so when it comes to redesigning them, it's no mean feat. While there are ...

Leading strategy and creative agency VSA Partners is aiming to flip the switch, bringing the fun back to logo redesign with ...

In 2022, the BBC spent £7 million on its rebranding, a fact that had to be wrung out of them during an "eight month freedom of information battle". British Petroleum came under fire in 2000 for a logo ...

Walmart unveiled a "comprehensive brand refresh" Monday that the company ... Social media users react to Walmart's logo redesign Walmart's new branding has made the rounds on social media, of ...

To find out, Visual Objects surveyed 1,000 consumers in the United States on whether they prefer the new or old version of the corporate logos of six brands that conducted redesigns in 2019: Facebook, ...

Retailing giant Walmart has unveiled a new logo to start the new year. The "brand refresh" of its identity, as the chain is calling the move, includes some nods to its past. Walmart said its new ...

Striking rebrand features a new, sleek logo that reflects the company’s ongoing evolution and future-focused vision.

Mondelez-owned biscuit brand Lu has unveiled a “sophisticated” redesign to establish its premium positioning in the UK. Packs ...