Nike is testing a couple of new advertising units that go beyond basic banner ads to drive sales of its gear. Nike is running two different campaigns in the Weather Channel and Pandora mobile ...

Opera?s new ?State of Mobile Advertising? report from the second-quarter of 2013 also found that standard in-app banner ads average a 0.39 percent click-through rate, while mobile Web standard ads ...

An Internet advertising network that swaps banner ads among its members. Each time a member site displays an ad from the network, it receives some amount of credit that is used to display its own ...

By clicking on the banner ad, consumers are rerouted to a BMW site in Spanish ... The team also created the banner ads. The mobile site has click-to-call functionality and other advanced mobile ...

Although it's commonly said that the first banner was sponsored by AT&T, HotWired's advertising roster included other companies such as Club Med, Zima and Volvo. While it was more than just AT&T ...

Estee Lauder has used similar mobile advertising efforts in the past to boost sales of particular products. “Banners are becoming stale pretty quick but if the ad is targeted to an app or site ...