Welcome to Beauty In A Tik, where each week we put TikTok's viral beauty hacks and innovative trends to the test. Enter: lash backcombing. If you were a teen in the '00s, backcombing probably conjures ...

When it comes to our beauty routine, we’re big believers in the old adage, “If it ain’t broke, don’t fix it.” But because our hair becomes thinner with age, the styling techniques we’ve been using for ...

Kendall Jenner's swishy dark hair is typically worn in some variety of a tousled wave, glossy straight look or cool girl bun. It's all very 'clean girl aesthetic'. But who doesn't love a switch up?