On TikTok, user @mgn_h posted a video of herself as she tried to skip a rock to capture an "aesthetic" but ended up hitting her partner. "Being aesthetic isn't for everyone," she captioned the ...

There's a repetitive "Instagram aesthetic" used by a lot of people on the platform. One account, Insta Repeat, collects similar images and turns them into collages. You can find dozens of photos ...

Think of aesthetic overlays as cheat sheets for filmmaking. They allow you to efficiently add new visual elements to videos without painstakingly adding them individually in postproduction.

The sheer number of videos with this similar messaging can make you feel like you're the only person who isn't already "that girl." To me, the "that girl" aesthetic on TikTok feels a bit like ...