the only means of demonstrating one’s personal aesthetic at school is through hair accessories (if they’re allowed) and the stylish school shoe of choice. Of course, all school shoes must be ...

"Traditional school shoes have historically been quite uncomfortable ... for comfort than having that really strong, corporate aesthetic cloak, which we used to favour in the past." ...

And how did an aesthetic that once felt niche and exclusionary ... with its high-end takes on polo shirts and boat shoes, feels at odds with the original ethos. “Preppies are frugal,” Birnbach ...