In order to be bowled over in a pitch situation, industry best practices must be adhered to. Maxine-Laurie Marshall reveals what marketers should do in order to avoid being caught out Pitch. It’s a ...

Whether you’re looking for a creative, digital, content, PR or an all-in-one agency, we’re giving you a simple guide to use during the complex agency selection process. Selecting a new B2B agency ...

Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...