Adidas continues to sign some of the most lucrative deals with athletes, including legends from both basketball and soccer. These deals have not only boosted the bank balances of these athletes but ...

To celebrate 125 years of DFB, adidas Originals have unveiled a special anniversary kit paying homage to Germany’s rich ...

From the 2026-27 season onwards, the official matchball for the Bundesliga and second division will come from German athletic ...

This article was translated into English by Artificial Intelligence. You can read the original version in  here.The German ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Southeast Asia, in collaboration with Heckler, has launched an inspiring four-part film series highlighting those that drive ...

Adidas CEO Bjørn Gulden added: “We are extremely excited that adidas and Liverpool Football Club are teaming up once again. The club is one of the biggest and most iconic names in world ...

adidas and Liverpool Football Club are making big things happen on the pitch, announcing a new multi-year partnership kicking ...

Today, adidas and Liverpool Football Club have agreed a multi-year partnership that will see the sports brand becoming the ...

British media reports indicate that the deal between Adidas and LFC is a five-year agreement worth over £60 million ($77.4 ...

Liverpool have announced a new multi-year kit deal with Adidas. The sportswear giant will take over when Nike’s five-year contract expires this summer. Liverpool were previously with Adidas from 1985 ...

The jersey is in classic white and black for the players, and the goalkeeper jersey is in light blue. The jersey is made from ...